Transform your marketing strategy and digital presence

Poplar Union and CW Female Entrepreneurs are hosting this enlightening session where attendees will learn the tools and techniques to transform your marketing strategy and digital presence,

This workshop will empower you to go live, grow your audience, and craft compelling content that converts, building your brand awareness.

Are you ready to take your social media content to the next level?

Come join us on the 6th for this two-part workshop and learn from our amazing coaches!

PART 1: SOCIAL MEDIA AND MARKETING LED BY JOANNE COOK

Aim: To help you step out of your comfort zone and embrace your online social media presence with ease and consistency.

Key Learnings:

– Build confidence to be more present on social media in different ways to attract and captivate your audience, build authority, and make more sales from your social media efforts.

– Gain simple strategies to be consistent with your posts and online presence, building your brand and revenue income stream.

– Develop a winning mindset that helps you lean into the fear of going ‘live’ and press the ‘live’ stream button with ease.

– Learn simple ways of going ‘live’ without talking directly to the camera at first and still create impact and grow your audience.

About Joanne Cook:

Joanne is an accredited Business Strategist, Mentor, and Coach. She supports women in business to turn their passion into growing a business for financial freedom and independence.

Connect with Joanne:

www.facebook.com/connectWithJoanne

PART 2: CONTENT MARKETING FOR ORGANIC GROWTH LED BY KATHERINE POCOCK

Aim: Gain essential foundational knowledge for organic growth; connect with your target audience and lead them on their journey from discovery to dedicated customer. We’ll discuss key strategies including research, funnelling, blogging, and SEO, to give you the tools to generate more sales without hiking up the cost of your overheads.

Key Learnings:

•⁠  ⁠Understand what content marketing/branded content is and how to use it to grow your business.

•⁠  ⁠Understand the importance of research and how to use it to connect with your target audience.

•⁠  ⁠Learn how to use a sales funnel to nurture leads and turn them into customers.

•⁠  ⁠Master the basics of writing persuasively.

•⁠  ⁠Find out why everybody’s blogging and how to get involved.

•⁠  ⁠Understand the basics of Search Engine Optimisation for your blog, website, and social media content.

•⁠  ⁠Small steps to big results: fine-tune your content strategy with experimentation and 1% improvements.

About Katherine Pocock:

Katherine Pocock is a copywriter and content writer with a background in psychology. She’s passionate about supporting small businesses and uses her skills to help them grow.

Connect with Katherine: 

linkedin.com/in/katiepck

katherinepocock.com